Free Resources

12-month editorial planning spreadsheet with niche filters and SEO fields.

Structured brief for any paid media campaign with KPIs, targeting, and creative specs.

5-email welcome series with subject lines, copy frameworks, and timing logic.

85-point technical SEO audit with explanations and priority scoring.

End-to-end guide to ranking in the Map Pack and local organic results.

Curated list of 60+ AI marketing tools with use cases, pricing, and ratings.

Structured approach to A/B testing with statistical significance calculators.

25-point checklist to validate every article before hitting publish.

Step-by-step new account setup to avoid the most common (and costly) mistakes.

Pre-launch checklist for entering a new social platform.

Best-in-class SEO toolset for keyword research, backlink analysis, and site audits.

Free, non-negotiable tool to monitor your site's search performance.

Email & SMS platform built for e-commerce. Deep Shopify integration and powerful segmentation.

Heatmaps, session recordings, and feedback widgets for understanding on-site behaviour.

Best-in-class AI for long-form content, market research, and structured marketing tasks.

Simple, privacy-respecting email newsletter tool with RSS-to-email built in.